Creative Direction

10+ years in the beauty and fashion industry

Specializing in Photography Art Direction.

Successfully led and managed global campaigns for brands such as L'Oréal, Estée Lauder Companies, and Revlon.

A team-oriented professional eager to collaborate with creatives and strategists.

SKILLS

As an Art Director specializing in beauty products, I excel in creative concept development, bringing together packaging design and innovation with 360 campaign development. My expertise includes directing model and still life photography, brand identity, and visual strategy, while ensuring cohesive graphic design and layout. With a strong foundation in typography and color theory, which enhances my artistic vision and storytelling, creating trend-driven concepts that resonate with targeted consumers. I’m skilled in project management, team leadership, and mentoring, guiding creative teams to bring these visions to life.

If you'd like to work together, or just say hello, please get in touch!